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The 5 Most Interesting Industry Trends

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Every year, the Global Wellness Summit (GWS) trends forecasting team publishes a report predicting the new developments that will influence the now US$4.5 trillion health and wellness industry. Titled the Future of Wellness 2020, this year’s report highlighted 8 trends in total. Of those, 5 stood out as truly disruptive– in fact, we are already seeing some of them in action as we begin this new decade. Below, we list out the 5 key trends from GWS’s Future of Wellness 2020.

The rise of “Well Fashion” 

Coupled with the explosion of sustainable and meaningful fashion, the GWS predicts that the intersection between “wellness” and “fashion” will disrupt the industry. From recycled textile and food waste being incorporated as materials, to vegan and cruelty-free options, to rewear and rental, a more “well” fashion market and mindset will win out and consumers will be treated to more “smart” property fabrics. Expect to see the likes of self-regulating garments and collections infused with Ayurvedic medicinal plants as more consumers look to find true wellbeing through environmentally and ethically responsible fashion choices. 

The ascent of under-tourism

With international travel at an all time high and tourism hyper-concentrated in a handful of popular destinations, over-tourism will begin to dominate the headlines and mindful tourists will want to avoid contributing to this tragic reality. According to GWS, wellness tourism will be the “one key antidote” to this, with many wellness destinations and resorts located in non-crowded locations, surrounded by nature and in harmony with their surrounding environment. This will go part and parcel with the rise in eco and sustainability-minded travellers, who will want to “choose under-tourism” as a part of their journey for their own (and the planet’s) wellbeing. 

Meditation goes plural (and mainstream)

GWS identifies the phenomenon that is “meditation goes plural” – whereby meditation goes from a generic singular concept to being a host of different types of meditations practiced in various disciplines. For instance, a host of new “mindful fitness” brands will emerge, inviting people to exercise with intention and consciousness. Compounded with “meditation technologies” that seek to help people “hack” their meditation experience, the future will be about meditations (hello, tea ceremonies!) Earlier this year, we talked about wellness returning to breath in our trends report, which is very much part of this surge in meditative disciplines.

Nature as a medicinal prescription

According to the trend forecasters at GWS, “Nature Deficit Disorder” has taken hold in our digitally-dominated world. Deprived of being outdoors with nature, more people will return to the natural world as a form of “treatment” with patients being advised to incorporate shinrin-yoku in their daily lives. The report also outlines a corresponding “back to nature” shift that will influence the entire wellness world, such as fitness classes becoming greener and increasingly outdoors – a trend we highlighted in our Green Queen 2020 Annual Trends Report

Nutrition becomes more personalised 

Yet another trend that GWS featured in their report is one Green Queen included in our trend predictions: the personalisation of nutrition. We are entering the age of bespoke nutrition. The scientific consensus is clear: we are all uniquely different from one another so no single dietary regime can apply universally. Get ready for customised exercise plans, tailored nutrition advice and supplement suggestions based on blood work.


All images courtesy of Global Wellness Summit & Institute.

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Wellness

Williamsburg wellness center owner indicted in $2 million health care fraud case

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NORFOLK, Va. (WAVY) — A federal grand jury in Norfolk returned an indictment on Thursday charging a Williamsburg wellness center owner with defrauding Virginia Medicaid and other health care programs out of more than $2 million.

According to the indictment, 45-year-old Williamsburg resident Maria Kokolis was the owner of Pamisage Inc., a center for integrative behavioral health and medicine, with a focus on weight management issues.

Beginning in or about 2018, and continuing through February 2020, court documents say Kokolis executed a scheme to defraud and overbill various health care benefit programs and the Virginia Medical Assistance Program (Medicaid).

Paperwork says she was charging 45 minutes to an hour of face-to-face psychotherapy services for non-comparable services like sending messages through the company’s smartphone app or monitoring a client’s data.

Prosecutors say Kokolis billed these psychotherapy services for times when she was out of the country on vacation and when the clients were out of state or sick in the hospital.

According to the indictment, Kokolis used the names, Medicaid ID numbers, and other identifying information of her clients in submitting these false claims to the health care benefit programs. Kokolis received a total of at least $2,189,342 in fraudulent health care benefit program reimbursements, a portion of which came from the U.S. government, documents show.

Kokolis is charged with health care fraud and aggravated identity theft.

Stay with WAVY.com for more local news updates.

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Living Local Carolina: Taylor Wellness Med Spa Offers Aesthetic Treatments By Professional Providers To Help You Look And Feel Your Best! – WBTW

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Atomic City CBD Wellness Opens For Business Saturday

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Atomic City CBD Wellness owner Linda Casias in her new store opening for business at noon Saturday on the upper level at 1247 Central Ave., Suite F. Photo by Bonnie J.Gordon/ladailypost.com

By BONNIE GODON
Los Alamos Daily Post
bjgordon@ladailypost.com

Linda Casias is bringing CBD products back to Los Alamos, starting noon May 8 when her new business Atomic City CBD Wellness opens its doors for the first time.

“Many people have come over from my former business, Float Los Alamos, where we sold CBD products,” Casias said. “These products were very popular. Customers are very happy to have a natural remedy for anxiety, stress and pain relief. CBD also helps with sleep problems.”

CBD, or cannabidiol, is a natural compound found in the hemp plant. CBD interacts with the endocannabinoid system, which is a web of receptors in the nervous system, Casias explained adding that CBD is non-intoxicating and sometimes CBD is mixed up with THC—which will get you high—but they’re completely different compounds.

The 2018 Farm Bill made hemp (defined as having less than 0.3 percent THC) legal in the United States. CBD made from hemp is legally permitted in all states except Iowa, Idaho and South Dakota.

Casias offers a myriad of CBD products including:

  • Tinctures;
  • Gummies;
  • Honey;
  • Coffee and tea;
  • Creams; and
  • Capsules.

It’s not just about CBD. Casias also is featuring non-CBD candy and chocolate, bath bombs, greeting cards, stickers and fidget toys.

“I’m also displaying and selling my unique dots artwork,” Casias said. “My 10-year-old daughter is selling her own brand of slime called Izzy Slime. It’s not as sticky as commercial brands. I’m planning to add Los Alamos souvenirs and more gifts. Stop back, because I’m adding more items all the time.”

Atomic CBD Wellness is upstairs at 1247 Central Ave. Suite F, Room 219, directly above the Los Alamos Daily Post. Hours are noon to-6 p.m. Monday, Tuesday, Thursday and Friday, and 11 a.m. to 3 p.m. Saturday. Call the store at 505.709.7328, for more information.

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